Our mission is to honor every mother by providing high-quality products that meet the daily needs of mothers and children. We are committed to being part of every mother’s journey, helping them feel valued and fulfilled in their vital role as parents. Aligned with the vision of Indonesia Gold 2045, we aim to be pioneers in the industry contributing to the prosperity and happiness of families in Indonesia. Through the principle of ‘Us for Us’, we strive to create an inclusive and supportive environment for all families, where every community member feels heard, respected, and cared for. Join us in building a bright future and together, let’s achieve Indonesia’s Gold 2045, towards the golden generation of Indonesia.